Hackers go for the gold. This means that banking information makes for the number one target. These cyberattacks lead to the theft of large sums of money, undermine the economic stability of individuals and organizations, as well as destroy the reputation of banks and other financial institutions.

The time to increase cyber situational awareness and establish better security strategies has never been more opportune. Since 2015, the number of attacks on the financial services sector has increased and shows no signs of letting up. Whether it be extortion or credential-stealing malware, different tactics are utilized to target desired areas.

There is no better time than the holidays to advertise your products. People are whipping out their wallets and looking to spend, and if you create effective ads, you’re sure to score a piece of the pie. So when it comes to Facebook, the largest social media network with over a billion users, how can you take advantage? Well, here are a few tips to help you create Facebook ads that convert, and could bring some holiday cheer to your new year sales figures.